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May 30, 2023

Indian Premier League (ILP) & Marketing Strategy 

Cricket, which was originally a British game has long been adopted and favoured by most Indians. The long duration of the game has now…

RECENT TRENDS IN OPERATIONS MANAGEMENT
May 30, 2023

Recent Trends in Operations Management

Operations Management involves converting raw materials into finished products and ensuring they reach consumers in time.  Operations management is a dynamic field that is…

May 24, 2023

Why must you prioritize mental health at work?

According to the World Health Organization (WHO), almost 40% of adults face anxiety and depression in the workplace. They suffer from anxiety, exhaustion and…

May 23, 2023

What is a Certified Associate in Project Management (CAPM)?

Project Management is a lucrative field. A study suggests that by 2025, almost 22 million project management jobs will open. Project management has applications…

May 19, 2023

Digital Marketing Strategy Guide for MSMEs

Neha owns a small candle-making business. She sells scented candles, therapy candles, tea lights, etc. using all-natural ingredients from home.  She is happy with…

May 17, 2023

13 must-have skills for a marketing manager

Marketers either make or break a brand. It is their vision and effort that creates customers and builds brands. The marketing function is one…

May 16, 2023

How to overcome the setback due to layoffs?

The turbulent time of the pandemic, cost many people their jobs. The after-effects are still visible. However, with the uncertainty of the future, came…

May 15, 2023

Lean Management Guide for Beginners

Customer satisfaction is the ultimate goal of any organisation. Satisfied customers prefer your organisation over your competitors. It also elevates your brand image and…

What is Service Quality or SERVQUAL model
May 13, 2023

What is Service Quality or SERVQUAL model?

Learn to Improve Service Quality Service quality is an essential aspect of service marketing. It is a measure of service quality. It shows how…

May 12, 2023

The Advantages of a Dual Degree: A Comprehensive Guide

A dual degree often sounds like a lot of work, however, the benefits make the trouble worth it.  A dual degree refers to two-degree…

May 8, 2023

How does PMI Certification add value to your resume?

Project Management is an ancient practice since 2570 B.C. when the pyramids were built. It has been a crucial part of ancient knowledge. But…

May 8, 2023

Why pursue a career as Supply Chain Analyst?

The supply chain and logistics market has grown aggressively in the past decade. The Indian logistics sector is growing at a rate of 10.5%…

May 4, 2023

How will upskilling or reskilling benefit your career?

A Gartner study reveals that 51% out of the Gen Z employees interviewed, say that their education has not prepared them to enter the…

May 3, 2023

Recruitment and Selection Strategies for 2023

Whether you are a small business owner, a hiring manager, an HR professional, or the CEO of a large company, the recruitment process is…

May 2, 2023

Upskilling for a career in Business Analytics?

Business Analytics is a widely demanded skill by conglomerates and micro businesses alike.  Business Analytics is converting data into easily comprehensible insights. These insights…

THE ‘VALUE STICK’ FRAMEWORK FOR STRATEGIC MANAGEMENT
April 27, 2023

The ‘Value Stick’ Framework for Strategic Management

What is the concept of value stick? The value stick is a simple yet powerful framework that explains how businesses create, capture and share…

April 27, 2023

How will a PGDM Construction & Project help your career?

The real estate industry in India is expected to reach $1.4 trillion by 2025. This makes it the third-largest construction market in the world….

April 24, 2023

Why pursue a PG Diploma in Financial Services?

Finance is one of the crucial requirements for starting and running any business. At every stage of the business lifecycle, funds need to be…

April 21, 2023

Benefits of a course in Logistics & Supply Chain

Logistics & Supply Chain market is growing rapidly and undergoing changes accordingly. With the boom of e-commerce or online buying, the logistics market has…

April 20, 2023

What are the advantages of Video Marketing?

Be it a few seconds or a few minutes, video is the most powerful tool of communication.  Statistics say that globally people watch 17…

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