MIT School of Distance Learning

In the complex world of organisations, there is a group of individuals who often go unnoticed. They are not the CEOs making headlines, nor…

Marketing is the lifeblood of successful businesses. It creates a vital bridge between products or services and their target audience. It cultivates brand visibility,…

In the world of process improvement, one tool stands out for its simplicity and effectiveness – Value Stream Mapping (VSM). This powerful technique allows…

In today’s digital age, email marketing remains one of the most effective ways to reach and engage customers. However, with the increasing volume of…

In today’s world, environmental concerns are gaining momentum due to need. Hence, businesses are turning towards green marketing. This appeals to environmentally conscious consumers…

In the dynamic world of supply chain management, staying ahead means welcoming sustainability trends that shape the future. As we step into 2024, it’s…

In a connected and globalised world, change is the only constant. In the business world, setting new goals or starting projects is a common…

Customer criticism is like a storm that can shake the foundations of even the sturdiest ship. But fear not! In all your negative feedback,…

Have you ever wondered how some project managers make it look so easy to get things done? While others struggle to keep up with…

In the marketing world, many technical terms and acronyms can be confusing and hard to understand. The most commonly confused terms are ‘remarketing’ and…