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October 18, 2022

How the new normal has reshaped HR functions?

The pandemic has changed the way we work be it remote, hybrid or onsite. The newworking conditions have propelled the HR functions to adapt…

October 15, 2022

What exactly does a Wealth Manager do?

Wealth in the modern sense is not restricted to monetary assets or real estate holdings or any other assets but includes digital assets, digital…

October 13, 2022

Identifying employee persona and ways of dealing with them

The secret to being a ‘perfect’ leader in a corporate setting is a dream. But the secret to getting close to it lies in…

October 12, 2022

How does AI enable HR to solve critical business problems?

Moonshot, if you have ever heard this term it refers to the unimaginable made possible. This term was used for John F. Kennedy’s supposedly…

October 10, 2022

How core values of the company impact the brand value?

The core values or company values are the set of ideas or guiding principles that dictates the way an organization functions. Without well-defined core…

October 8, 2022

What is dynamic pricing and how does it work?

The price point has been the age-old arrow in the quiver of all companies. Price wars have been fought between conglomerates to retain their…

October 7, 2022

A future in Business Analytics

Data. Companies are surrounded by data that needs to be collected, segregated, analyzed, and interpreted to derive meaningful insights for the businesses. The management…

September 30, 2022

Flexibility at work for a balanced life

The pandemic while it wreaked havoc for many, had a few positives to it. It taught us the importance of a healthy lifestyle, adaptability,…

September 29, 2022

Importance of work-life balance

Work-life balance is the state of equilibrium where a person equally prioritizes the demands of his/her job and the demands of their personal life….

September 29, 2022

Why companies should invest in Influencer Marketing?

The digital world has made its way into the minds & hearts of people due to the content, accessibility, format, and realism. Social media…

September 26, 2022

Changing dynamics of communication in a virtual workplace

Man is a social animal who identified the need for communication and developed languages. Communication is integral to our daily lives and is used…

Why you should care about Reverse Logistics
September 23, 2022

Why you should care about Reverse Logistics

The emergence of the E-commerce sector has added a new dimension to how customers shop for any product or service. Many prefer online shopping…

September 22, 2022

Digital payments – The evolution of money, technology & finance

The world is going digital. It is evident in every aspect of our lives. Digitization of the world and rapid technological advancements are not…

September 21, 2022

How to amp up your marketing game with YouTube Analytics?

Dipping your toes in video content marketing can be profitable for your business, provided you understand the game rules. YouTube algorithms and analytics provide…

September 20, 2022

Managing the workload for increased efficiency

Let’s go back to our school or college days when there was that one nerdy kid who did all the work and then were…

September 17, 2022

Things you need to know about Organizational Design

Let us play a round of following the leader. Many of us played this game in our childhood. If we apply the rules of…

September 15, 2022

Why SWOT Analysis is most crucial in Strategic Management?

Strategic Management, is the guiding force of any organization. It encompasses goal setting, defining the objectives, and evaluation of the internal environment and external…

September 15, 2022

A future in Marketing Management – Scope and Opportunities

Marketing or Mercatus in Latin essentially meant a marketplace or a merchant. Although the origins are not traceable, the term is in dictionaries since…

September 10, 2022

Logistics & Supply Chain Management & sustainability?

Sustainable transport refers to the ways of transportation, which are sustainable in terms of their social and environmental impacts. Shipping is a robust sector….

September 10, 2022

Meme Marketing – The instant connection your brand needs

Everyone enjoys a good laugh, a chuckle, or even a smile once in a while. This is what marketers currently resort to time and…

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