The word leadership according to the Cambridge dictionary means the set of characteristics that make a good leader. Leader is derived from the verb…

The world is evolving. It is transforming rapidly. Changes brought by new technologies are taking us forward. The pandemic taught us a new way…

How often have you flipped a book over to go through the summary? A summary of a book helps you understand the genre, tonality,…

Name, logo, imagery, tagline, digital assets, jingle, and colour are key identifiers of any organization. These identifiers are of immense importance when it comes…

UGC or User Generated Content is a trend that is picking up pace. All brands big or small are looking to encash the opportunities…

Ethics is derived from the Greek word ‘ethos’ (character), and the Latin word mores (customs). Together, they mean how individuals choose to interact with…

Have you seen the movie Rocket Singh Salesman of the Year? If not, then to explain the plot, in short, Rocket Singh is a…

Were you ever tongue-tied in the interview? Have you ever sweated profusely when HR has asked you questions that might not exactly reflect on…

Managing any manufacturing facility comes with its own set of responsibilities and challenges that must be met daily. Often, industries generate a large amount…

Quality check is the key to delivering what was promised. Every manufacturing company be it engaged in machinery, FMCG goods, or even software or…