Importance of Communication

Communication serves as organisation’s lifeblood. An organisation can achieve success only when its managers are efficient in communicating with employees, clients as well as top management. Through their communication skills, managers get the work done from the employees and plan, direct or control activities to achieve organisational goals.

The significance of communication is explained below:

1. Proper planning and coordination

For effective planning, proper communication between the manager and their employers is needed so that they can create project roadmap to achieve organisational goals. Furthermore, proper communication maintains harmony and team spirit among the employees.

2. Facilitates smooth and unrestricted run of the organisation

Analysing problems and understanding the role of each department/employee in solving the problem is imperative. It is possible through communication. The discovered issues then need to be communicated effectively to the top and middle level of management. Furthermore, through communication and discussions, effective solutions can be derived.

3. Maximum productivity with minimum cost

When the employees are able to communicate their problems freely to their superiors, it boosts their morale. Furthermore, effective communication facilitates them in finding solutions to their problems. In this way, they feel loyalty towards the organisation which motivates them to put more of their efforts in the organisation success. This, in turn, increases productivity.

4. Helps in motivation and leadership

Effective leadership and motivation are provided to the employees through communication. When the manager has good communicative skills, he can guide and supervise his employees easily.

5. Helps in the selection of the best employees

All the selection process in the organisation such as test and interviews are fruitfully conducted through effective communication between the HR managers and the candidate.

6. Public Image

Communication is not only important internally, but it is also a significant externally. Public dealings play a crucial role in the success of the organisation. When a company communicates with the public, it builds an image in front of them which adds to its goodwill.

7. Helps in providing job satisfaction

Job satisfaction is very necessary for an employee and it is possible only when he will be completely aware of his duties and responsibilities in the company. A sound communication system generates awareness among the employees regarding their duties.

8. Quick decisions and implementation

The meeting of the top level managers is successful when they put forth their ideas in front of each other, communicate and agree on a decision mutually. If the managers don’t communicate effectively, they won’t be able to take the best decisions.

Undoubtedly knowledge and acumen are vital to handle managerial positions. However, effective communication skills also play a major role in the professional journey of a manager. In fact, effective communication affects the bottom line of organisations. That is why companies select such candidates for the post of managers who possess sound communication skills in addition to deep knowledge.

At MIT School of Distance Education, we not just educate the students but we enhance their employability. Through our correspondence MBA equivalent courses, we not just impart subjective knowledge but we also accentuate on personality development of each candidate. So, if you are looking for the best distance learning MBA course, then you should enroll in management courses offered by MIT-SDE. Our courses are better than distance MBA as their curriculum is updated according to market trends and is totally apt for the present industrial scenario.

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